Slows @ Home Dinner for Four
Slows Bar-B-Q owners Terry and Brian Perrone knew they wanted to launch an online barbeque line through Goldbelly that would ship frozen products. But between launching a new food truck and handling other parts of their business, they simply did not have time to follow up on their early research. Slows was looking for help in determining the best packaging to ship their frozen products, specifically in relation to package dimensions.
Before Slows’ owners could make decisions about package sizes or shapes, they first needed to identify which products from their menu would be available for shipping, and in what quantities. To get a better understanding of Slows’ products and how the competition was handling this issue, we visited Slows multiple times to observe their products and operations, and ordered competitor products to investigate how those products were packaged. Once Slows’ product line had been narrowed, Terry and Brian ordered sample packaging from Slows’ preferred vendors. We evaluated the options together, produced cost estimates for various options, and then developed a prototype.
Slows now has clear packaging dimensions and plans to start shipping its products in late 2021.
Take a look at our assembled high-fidelity prototype of a Slows @ Home shipment:
